In order for your video marketing to be effective, it’s important to learn and follow certain key steps: keyword phrases in your content, video sitemap, and SEO, which a transcript will give you. Since I just did a post on steps to do AFTER you’ve posted your video, I thought I’d do a demo to explain how to put transcripts in your video.
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Hi Vickie,
I have never filmed my own youtube videos, although I plan to in the future.
My daughter often posted youtube videos from college to her friends, and I thought how brave she was to put herself out there, and to figure out the technology to do so!
Silly as she was in them, it was all her!
I can’t wait to be as brave because I know it will eventually help to build my business.
Thank you for your tip, it helps me understand what a great marketing tool youtube can be!
Yes, it is definitely a little scary to put oneself out there. Maybe you can do videos with graphics, photos and voiceover. Keynote and Powerpoint are excellent for that. That way you don’t have to be onscreen yourself. At the same time, however, DO videos of yourself. You don’t have to publish them, but the practice will help you get used to it.
If you wait until you feel like it (or feel “brave”), you may never do it. If it’s something you really want to do, then take the plunge. Or at least dip a toe!
Vickie
Thanks for this blog. Mainly I am glad to have come across your site from UBC because it looks like a wealth of info about YouTube and video marketing and I am planning on doing a lot of this in the New Year so thanks for everything you put out there.
I watched the video with headphones and it was a little loud at the beginning & end compared to you talking. Maybe you could edit that volume but other than that an amazing video and great resource site.
Thanks.
Thank you so much, Susan. That is my goal.
I will definitely work on the audio. It was a “quickie” post yesterday. Apparently…too quick!
Vickie
Wow! This is really cool. I never knew that YouTube could do that!
Hi Liz! It really is a cool feature. Until Google can “read” video content, it’s an incredible way to get some extra SEO value from the content. I don’t know that I would do a transcription of a longer video, like a 20-minute presentation. Depending on the value for some people, though, there are services that will transcribe videos.
Vickie
I watched about half of your video. However, I couldn’t hear it well. With no way to improve the sound, I gave up. It sounds sooo technical and the clicks are too fast for me to follow. One day, I’ll understand some of this tech-speak. I love the way you’ve attempted to show someone like me how to do something though. Keep it up.
Thank you so much for your comment, Francene. I guess I did the video a little too quick yesterday! I will definitely go back and rework the audio. I also do tend to talk fast, so thanks for that reminder to slow down.
That’s also the beauty about video. If something is too fast, you can pause it while you catch up. I do that all the time!
If you ever have any techy questions, video or otherwise, please feel free to ask me. I’d be glad to help if I can.
Vickie
I’ve re-edited this video to raise the audio level. Please le me know if it is an improvement or if I have more work to do!
Thanks!
Vickie
Hi, Vickie. I don’t have a business to make videos for, but I do sometimes film meetings of a school club and post those for members who couldn’t make the meeting. This might be handy, though it could also prove difficult, with all the conversation in a meeting. Still, I’m glad to know how to do it, so thanks.
As for the audio, I didn’t see it before, so I can’t compare, but I will say that I still think the voice is just a bit too soft; I had to really crank up my speaker to hear, which then made the ending music way too loud.
Thank you for this video tutorial I have been focused on making more videos and this is a great tip to help grow my YouTube channel.