Your website is your marketing hub; all other marketing efforts, both online and offline, should drive traffic to it! Your website is the one place where you have complete control of your message. A well designed site is important to a successful marketing effort. Design your site to compliment your other marketing efforts. Your site needs to be sharp and the fonts easy to read. Your message needs to be concise and focused. The standard visitor attention span is 7 seconds or less. If your message is too complex, you will lose them.
Custom Web Design
Responsive Design makes your website adapt to the device it is being viewed on. So whether your customer is using a desktop or a tablet or a phone, your content is re-sized and regrouped to make it easy to read and as useful as possible to the person visiting your site. With more and more people using their phones and iPad’s to browse the web, mobile friendly sites are becoming a necessity for many businesses. It costs a bit more, but for most businesses, that investment will pay off with a happier customer and more sales. VS Productions doesn’t use templates to create your website. Each site is crafted just for you. The design and the features will be exactly what you need to get your unique message across! Let’s sit down and talk about whether your business can benefit from making your website mobile friendly today!
Web Marketing
There are many reasons you need a cutting edge website, here are just a few:
- often the 1st impression a customer has of your company
- cost effective advertising
- open for business 24×7
- best sales bang for the buck
- reach new people
- save communications costs
- save transportation costs
- instant, no-cost product info updates
- helps create a unified marketing strategy
One thing you’ll find when marketing on the web is there is always something new around the corner. The web space has evolved beyond just having a standard HTML website. First, sites became data driven; then Web 2.0 brought white space, easy to read font choices and better navigation. Next, video became an important factor in SEO and first page results were paramount. Today, sites must be responsive, which means your website must look good from desktop, to tablet, to smart phone! VS Productions helps you stay ahead of the curve, staying abreast of new technology and new strategies that allow you to capture the attention of customers that need your product or service.
Before investing a lot of time and money for your web solution, give us a call. Our initial consultation is always free. If we can help, we will. If we can’t, we can point you in the right direction!
Focus Your Leads
Perhaps you have multiple media marketing campaigns spanning radio, TV, billboards, newspaper or printed mailers. Landing Pages focus the lead you receive to the specific message that got their attention! QR codes or URLs should track exactly what message the visitor saw and the Landing Page should match that messaging!This will help you budget future campaigns most effectively! You only need to spend money on the medium that serves you best!
Lead Generation
Squeeze pages are a great way to capture attention and build buzz! A squeeze page is built to focus a single thought on one page, to convince a customer to opt-in to your email list to receive further information. Often this type of site is used to introduce a new web service or video series before launch. It’s a great way to build the all important email list, because as you release new products, your email list is a pre-qualified demographic that you never have to pay for again!
Branding Mini Site
Perhaps you want to highlight a particular product or service outside your normal website. A mini site is a great way to promote a product that might be different from your normal well-known catalog of products. Often, like a landing page, a mini site is used alongside traditional marketing techniques to get the word out, but it has just a bit more extensive content area. A potential customer can gather all the information they need to make a buying decision from this self-contained site. We can build a Mini Site to highlight your most promising product, draw attention to it and get that phone (or cash register) ringing!